The chief interest in Cardigan Boroughs was that of the Pryses of Gogerddan, Tories, who controlled Cardigan and Aberystwyth; Tregaron was controlled by the Powells of Nanteos, also Tories; and Lampeter by the Lloyds of Peterswell, Whigs. Up to 1729 Tories were returned without a contest except in 1725, when Thomas Pryse of Dol unsuccessfully attempted to take advantage of a minority in the Gogerddan family to secure his own return by arranging for a mass admission of freemen at Aberystwyth.
Lloyd was returned again in 1734, writing to Walpole, 12 June:
I got [the town] by a majority of no less than 300, where we have got more than 1,000 voters, had they been all polled, though Mr. [Watkin] Williams Wynn’s party etc., exerted themselves with all their weight and also supported by the Lord Lisburne’s interest in a very warm manner.
Cholmondeley (Houghton) mss.
But in 1741 he was defeated by Thomas Pryse, the heir of Gogerddan, who had come of age. On Pryse’s death in 1745 the seat was filled by another Tory, who was re-elected in 1747 unopposed.
till 1730 in the freemen of Cardigan, Aberystwyth, Lampeter, Tregaron and Atpar, thereafter in the same less Tregaron
Number of voters: 1,700-2,100
